our story
LNX was a dream first envisioned in 2019. The youth club on the Lennox Estate - once a vital space for the community - had fallen into disuse. Yusuf, our founder, used to run weekly youth club sessions there until it was forced to shut down due to a lack of funding.Refusing to let the space die, Yusuf took the lease from the council and, over the years, raised hundreds of thousands of pounds to bring his vision to life.
In January 2025, LNX officially opened its doors. What's been created is more than a gym - it’s a safe space where barriers don’t exist. Everyone who walks through our doors is seen as a human first. Fitness is our core, but community is our heart.Across our programmes - from boxing and HIIT to just being a place to belong - there’s space for everyone. Over the last few months, our LNX family has grown massively, and we’re just getting started.
community made, with the community
Yusuf - Founder
Hassan - Community Service Lead
Hassan is your man in the community, heading up all our community projects and always around. Hassan can be reached for community related projects on Hassan@lnx.london
Linton - Head of Boxing
Linton is your man in boxing, based out of Fitzroy lodge, you will see him regularly giving up his time to help boys be the best versions of themselves.
Linton is the lead coach on our youth boxing projects, and from time to time gets involved in our adult member sessions.
Jess - Coach
Jess has been on the London fitness scene for over 10 years and is a crossfit coach with raising the coaching standards through coaches ED. A education platform including online courses, workshops and mentorships for aspiring coaches and athletes. Jess specialises in:
- Skill Pt's: Gymnastics & Weightlifting
- Women strength & conditioning
- Competition prep
- Beginner strength and conditioning
Chev - Coach
Chev is a coach with over 10 years experience helping everyday athletes train smarter, stay injury free, and feel energised through running, strength and conditioning. His calm and thoughtful style meets people where they are - whether they are rebuilding from setbacks, chasing performance goals or simply trying to move and live better. He specialises in making consistency simple and training sustainable, even when life is full.
Jordan - Coach
Jordan is a dedicated coach with experience working across all ages and fitness levels. With a strong background in personal training and group sessions, he brings several years of experience to the fitness industry. His passion lies in empowering young people to embrace fitness and become the best versions of themselves. Jordan’s mission aligns perfectly with the ethos of LNX, bringing authentic, accessible training to our young people.
Dan - Director
Dan joined LNX in 2024 with one mission: training changes lives — and he lives that, daily.
As the founder of WIT (Whatever It Takes), he’s built a global name and now brings that same fire to LNX.
Lara - Director
Lara joined LNX in 2024, with the aim to grow our "Friends of LNX" community. A co-founder in both fitness and leadership businesses, her passion at LNX lies with connecting communities and making sure that our youth projects have the ability to grow confidence and resilience through exercise.
Rob - Director
Rob joined the team in 2024, invited by Yusuf to serve as a sounding board for all things LNX.
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Join the LNX Team
We are always looking for instructors, friends, fundraisers, and partners. Please email info@lnx.london to find out more.
